DON

SPAMPINATO

DIGITAL
TRANSFORMATION

A multi-disciplined digital transformation consultant with expertise in data, technology, and marketing.

 

My work involves research, planning, problem-solving, and implementing solutions for some of the world's most recognised brands.

 

Experience includes end-to-end digital strategy (product ideation to consumer engagement) and development for the business, organisation, operations, and marketing.


Scope of works often includes business analysis, programme management, partner/ vendor management, and solutions development.

Image by paolo candelo

“How can we be more consumer focused?”

“How can we explore new value propositions?”

“How do we become a ‘digital-first’ organisation?”

“Are our initiatives aligned with our business goals?

“How can we communicate our value with investors?”

“Are we clearly communicating our core value drivers?”

“Can we expand our customer base and market share?”

“What are some of the risks if we do not change today?”

“How competitive are we in our current industry vertical?”

“Do we have the right people, process, and technologies?”

“How can we explore digital opportunities in new markets?”

“Is our current business model ready for digital transformation?”

“How can we better manage and measure our data intelligence?”

“Which of our departments require more focus and investments?”

“How much power do our buyers, suppliers, and customers have?”

“How can we grow our business through future focused initiatives?” 

“How can we evolve from being product-led to being service-driven?”

“We have a $XXm budget, how can we meet our business objectives?”

“How can we adopt the latest trends? Automation, AI, ML, Big Data, etc?”

 

WORK

END-TO-END
DIGITAL

Digital transformation is not just about technology, it's about understanding how technology helps to inform business models and influence consumer experiences through the various layers that help to capture and measure data. 

 

This includes what the customer experiences on the front-end including channels, content, and touchpoints to the technological drivers on the back-end including platforms, processes, and data. 

CUSTOMER EXPERIENCES

COMMUNICATION, CONTENT, ENTERTAINMENT, eCOMMERCE

APPS, SaaS PLATFORMS, DASHBOARDS, APIS

MOBILE, WATCHES, TABLET, DESKTOP, AR/VR, SMART DEVICES, VEHICLES

TECHNOLOGY DRIVERS

DATA COLLECTION/ INGESTION, PROCESSING, QUERYING, VISUALISATION

SENSORS, NETWORKS, BUSINESS SYSTEMS, CLOUD, M2M

HARDWARE, SAAS, WEB SERVICES, DATABASES, LEGACY SYSTEMS

 

METHODOLOGY

CONSUMER

RESEARCH  //  STRATEGY  // EXPERIENCES

Deep-dive definition and gap analysis of the consumer experience through the path to purchase. Workshop driven programmes such as the Business Model Canvas, Value Proposition Canvas, Service Design Blueprinting and Blue Ocean Strategy.

1. RESEARCH

1.1 Macro/ Micro Research

1.2 Consumer Needs Assessment

1.3 Competitive Assessment

 

2. STRATEGY

2.1 Brand Proposition Definition

2.2 Business Model Definition

2.3 Segmentation/ Archetype Definition

 

3. EXPERIENCES

3.1 Value Proposition Design

3.2 Experience Design

3.3 Service Design

TECHNOLOGY 

DESIGN   //  DEVELOPMENT  //  PROGRAMME

Sustainable application of emerging technologies such as Artificial Intelligence (AI), Automation, Blockchain, Augmented Reality (AR), Virtual Reality (VR), Mixed Reality (MR), Mobile, Gaming, Gadgets, Audio/Visual and more.

4. DESIGN

4.1 Strategic Initiatives Definition

4.2 Requirements Elicitation

4.3 Solutions Design

 

5. DEVELOPMENT

5.1 Digital Value Alignment

5.2 Quick wins Definition

5.3 Agile User Story Development

 

6. PROGRAMME

6.1 Project Roadmapping

6.2 Programme Management

6.3 Project (MVP) Development

 

ORGANISATION

DIGITAL   //  TECHNOLOGY  //  TRANSFORMATION 

Close collaboration with clients to identify opportunities and develop solutions for the wider organization, including people, processes, and technologies. Including initiating, planning, executing, and controlling​ projects through best-practices.

7. DIGITAL

7.1 Digital Health Check

7.2 Digital Maturity Assessment

7.3 Digital Value Mapping

8. TECHNOLOGY

8.1 Digital Business Ecosystems

8.2 Enterprise Architecture

8.3 Platform and Partner Networks

 

9. TRANSFORMATION

9.1 Organisation Domain Mapping

9.2 Operational Implementation

9.3 Data, Analytics, and Business Intelligence

RESEARCH 

STRATEGY 

EXPERIENCES 

DESIGN 

DEVELOPMENT

PROGRAMME 

TECHNOLOGY 

DATA 

TRANSFORMATION

HISTORY

 

CONTACT

© 2020 Don Spampinato
All works, product names, logos, and brands are the property of their respective owners. Use of these names, logos, and brands are for reference purposes only. 
All content is used under fair use. All rights reserved.